Celebrating those who go the extra mile to keep our roads safe
Each year, the IAM RoadSmart Awards shine a spotlight on the volunteers, local groups, and partners who make an outstanding contribution to road safety and our community. From dedicated individuals to inspiring teams and game-changing partnerships, these awards are our way of saying "thank you."
The Award Ceremony takes place on 19 November 2025 at the IAM RoadSmart Head Office in Welwyn Garden City.
Each winner and runner-up are invited to attend the award ceremony in-person to be presented with a certificate of achievement and a prize.
Why It Matters:
Behind every safe journey are people working hard—often behind the scenes—to support drivers and riders across the UK. Their passion, time, and effort deserve recognition. Whether it’s someone who’s mentored dozens of new members, a group that’s created impact in their region, or an external group who have developed the most effective and impactful partnership in support of our mission.
Award Categories
Volunteer of the Year – Driver
Awarded to a driver volunteer/member within an IAM RoadSmart group who has demonstrated outstanding commitment to IAM RoadSmart’s values and objectives. Nominations must come from the individual’s group or from IAM RoadSmart staff.
Criteria:
- Demonstrated commitment and consistent involvement.
- Significant contributions to campaigns, education, or community engagement.
- Positive influence on others or measurable outcomes.
Volunteer of the Year – Rider
Awarded to a rider volunteer/member within an IAM RoadSmart group who has demonstrated outstanding commitment to IAM RoadSmart’s values and objectives. Nominations must come from the individual’s group or from IAM RoadSmart staff.
Criteria:
- Demonstrated commitment and consistent involvement.
- Significant contributions to campaigns, education, or community engagement.
- Positive influence on others or measurable outcomes.
Group Partnership of the Year Award
Awarded to an IAM RoadSmart group that has developed the most impactful partnership with an external organisation, business, or authority in support of IAM RoadSmart’s objectives. Groups may self-nominate.
Criteria:
- The partnership demonstrated a clear commitment to our mission
- The partnership delivered benefits to the individuals, groups, or communities we serve (with measurable outcomes)
- Both the charity and the partner organisation achieved significant contributions to campaigns, education, or community engagement. (e.g. fundraising success, charity visibility, skill-sharing, volunteer engagement).
Rising Star Award
Recognises a newer IAM RoadSmart volunteer, who started their journey as a volunteer for IAM RoadSmart over the last couple of years and has quickly made a strong impact, showing dedication, leadership and impact in promoting road safety.
Criteria:
- Less than 2 years of volunteering.
- Demonstrated initiative, creativity and passion (examples to be provided)
- Positive feedback from group or community members. (examples to be given)
Nominations are now open!
If someone’s dedication has impressed or inspired you, don’t miss the chance to recognise them.
Submit your nomination by Sunday 14 September.
Choose your category wisely.
Use the criteria given to help you and make sure you think about how this person has helped support our strategy by:
- Growing our brand
- Increasing our skills
- Developing our community
- Promoting our charity
- Supporting our digital transition
Remember to provide examples that measure success against our criteria.
Don’t leave it until the last minute. Submit your nomination early to avoid missing out!
Celebrating previous winners and runners-up:
| Award Category | 2024 Winner | 2024 Runner-up | 2023 Winner | 2023 Runner-up |
|---|---|---|---|---|
| Group Partnership of the Year Award | IAM Northampton Advanced Motorists Group | IAM Oxford Advanced Motorcyclists Group | IAM Lincolnshire Group | Chorley Advanced Motorists Group |
| Group Volunteer of the Year – Driver | Jim Bowles | Des McDermott | Henny Cameron | Ian Goring |
| Group Volunteer of the Year – Rider | Scott Walker | Gavin Caddick | William Hollingshead | Trevor Ambrose |
| Volunteer of the Year – Driver | – | – | Linda Davies | Vincent Dobby |
| Volunteer of the Year – Rider | Colin Underwood | Anthony Mulhall | Andrew Peel | Trevor Ambrose, Gary Jackson |
| National Chair Award | Beth Sutton and Tina Underwood | – | – | – |
Award winners 2024
2024 runners-up
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